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Dark green circle with white text to say Dying Matters at the top right. A group of people walk through a field.

Why Talking About Death Matters – Dying Matters Awareness Week 2025

6th May 2025

Dying Matters Awareness Week (6–12 May 2025) is a national campaign that encourages all of us to talk more openly about dying, death and grief.

At KEMP we know just how powerful these conversations can be. As a hospice charity, we support people who are living with a life-limiting illness every day – and we see how honest, thoughtful dialogue helps families prepare and connect.

What Is Dying Matters Awareness Week?

Led by Hospice UK, Dying Matters Awareness Week is a chance to challenge the stigma around death and dying. During this week, our Day Hospice Care Services Team will hold discussions with patients around Dying Matters, with a particular focus on ‘My Wishes’, a document from Herefordshire & Worcestershire Integrated Care System.

‘My Wishes’ allows those living with a life-limiting condition across Herefordshire & Worcestershire, to document what matters most, the important things they would like to communicate should a time arise where they can no longer communicate themselves.

Why These Conversations Matter

Too often, we avoid the subject of dying because it feels uncomfortable or frightening. But when we don’t talk about it, we miss the opportunity to make our wishes known, support each other, and find a sense of control and comfort.

Dying Matters Awareness Week gives an opportunity for focused conversations about end-of-life care, planning, bereavement, and everything in between.

Dark green circle with white text to say Dying Matters at the top right. A person sits holding an orange booking smiling. Another person looks over his shoulder also smiling.

It’s not always easy to talk about death – but it’s one of the most important conversations we can have.

Let’s Make Dying Matter

This Dying Matters Awareness Week, we invite you to start a conversation. Whether it’s with a friend, a family member, or a healthcare professional – just talking is a powerful step.

Find out more about KEMP Hospice and how we can help people across the Wyre Forest through our Care Services, Family Support & Bereavement Services or Welfare & Financial Advice.